Author: Mike Ewing
Edition: 1
Binding: Kindle Edition
ISBN: B00C2TJQ16
Edition: 1
Binding: Kindle Edition
ISBN: B00C2TJQ16
Inbound Commerce - How to Sell Better than Amazon
"How To Sell Better Than Amazon" explores the eCommerce applications of inbound marketing, a methodology of marketing that focuses on using content and engagement to create marketing that people love - and therefore want to receive. Get Inbound Commerce - How to Sell Better than Amazon computer books for free.
This book focuses on how to avoid a price war by focusing on the research phases of the consumer buying cycle, and how to model an eCommerce business to focus on increasing the life time value of customers through persona targeted marketing campaigns.
Chapters:
Chapter 1: How to Sell Better Than Amazon
Chapter 2: Persona-Driven Marketing
Chapter 3: The Unit Economics of The eCommerce Marketing Funnel
Chapter 4: Optimizing Product Detail Pages
Chapter 5: Blogging and SEO
Inbound Commerce - How to Sell Better than Amazon Free
Chapters:
Chapter 1: How to Sell Better Than Amazon
Chapter 2: Persona-Driven Marketing
Chapter 3: The Unit Economics of The eCommerce Marketing Funnel
Chapter 4: Optimizing Product Detail Pages
Chapter 5: Blogging and SEO
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