The Culturally Customized Web Site

Author: Nitish Singh
Edition: 1
Binding: Paperback
ISBN: 0750678496

The Culturally Customized Web Site

In The Culturally Customized Web Site, Nitish Singh and Arun Pereira focus on cultural aspects of international website design, honing in on three objectives:
* First, to present a review and survey results on standardization/localization issues on the web
* Second, to present a scientifically tested framework to design culturally adapted international websites, and provide marketers and web designers with practical web localization tools
* Third, to show readers the power and effectiveness of culturally customized websites

This is the first book to address the issue of website standardization, localization-or what the authors refer to as "cultural customization". Get The Culturally Customized Web Site computer books for free.
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